Flawless Paws VA
Inbox tamed. Admin handled.
Clients cared for.
Running a pet business is rewarding, but the admin can be overwhelming. From endless emails to constant scheduling, it’s easy to feel stretched too thin. With years of hands-on experience in the pet industry, I’ll take care of the behind-the-scenes tasks so you can focus on your clients, your animals, and your growth.
Let’s chat about how I can support your business today.
My name is Nicola, I founded Flawless Paws in 2012.
My career in the pet industry began almost 20 years ago working in kennels, catteries and for the RSPCA. I qualified as a dog groomer in 2012, I took the leap to open Flawless Paws as a mobile dog groomer. It grew steadily and, in 2021, expanded to offer hoopers training classes. Running a small business for over a decade has been both rewarding and challenging, and it gave me an insider’s view of the pressures that come with balancing client care, admin, and growth.
​​
What matters most to me is supporting small business owners in the pet industry who, like me, are driven by a genuine love for animals and a desire to provide the very best care. Over the years, I’ve learnt that the key to building a sustainable business isn’t just about passion, it’s about having the right systems in place to keep everything running smoothly. That belief is what led me to launch my virtual assistant services, drawing on my own journey to help others create more space, balance, and freedom in their businesses and personal lives.
​​
Today, alongside teaching hoopers, I work with business owners across the pet sector who are ready to delegate and grow. Nothing is more rewarding than seeing my clients gain time, reduce stress, and feel more in control of their business.
How Flawless Paws VA can help you
I work with small business owners in the pet industry, from dog walkers and trainers to stable owners and product makers. Most of my clients share the same challenges: feeling stretched too thin, overwhelmed by admin, and wishing they had more hours in the day to spend with their clients, their pets, or simply enjoying some time off.
When you’re juggling bookings, emails, and social media, it’s easy to feel like you’re always playing catch-up. That’s where I step in. My virtual assistant services are designed to lighten your load and free up your energy for the parts of your business you enjoy most. I can help with email and calendar management, customer care, and social media support.
What makes my approach different is that I understand your world. Having built and run my own pet business for more than a decade, I know the rhythm of client demands, the seasonality of bookings, and the need to stay visible online without burning out. I’m here to create practical, flexible support tailored to you, so you feel organised, confident, and ready to grow.
If you’d like to explore how I could help, I offer a free discovery call to talk through your needs and suggest the best package for you. You can get in touch via the contact page or button below.
Nicola has swiftly become an indispensable part of our team. My inbox and calendar are now effortlessly managed, giving me more time to focus on key priorities. Her support has streamlined my day-to-day tasks and improved our client relationships. Appointing Nicola as my virtual assistant was a great decision.
Katharine L
Nicola has been really helpful and supportive to our team as our small business grew. Nicola showed a good understanding of the challenges small businesses face. Her support on our Wix website and with other projects, including proactive tracker management, made a positive contribution during her time with us.